Word: colas
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Dates: during 1990-1999
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...Scott and Tom First, co-presidents of Nantucket Nectars, started a boat business in 1989 in Nantucket and a year later turned into the "juice guys" who compete in a beverage market with Coca-Cola, Pepsi and Snapple. Neither of them went to business school...
...Dining Services grant includes funds that the Coca-Cola Co. has given to Dining Services for student groups. Previously, that money has been available only for council-sponsored events; this year, the council has total discretion over its allocation...
...needs this? After all, U.S. stocks are on a tear. And familiar multinational blue chips such as Gillette and Coca-Cola get about half their revenue overseas these days. Isn't that enough global exposure...
...with his usual Saturday-morning tennis game. He left the central Paris apartment where he lived alone to join his close friend Claude Garrec at the courts. The men played from 10 until 11, then stopped at the Pelican bar in Paris' 1st arrondissement. There Paul drank only Coca-Cola. That didn't surprise Garrec, who knew his best friend to enjoy the occasional wine or pastis (a French liqueur flavored with aniseed that is about as potent as whiskey). At 12:30 Paul said his farewells, telling Garrec that he had to meet Diana and Dodi at Le Bourget...
Like Miramax, CBS has been tuning in to this mature audience. The success of such programs as Touched by an Angel and the CBS Sunday Movie recently helped the network persuade six major sponsors, including Coca-Cola, General Motors and Upjohn, to shift $100 million of fall prime-time advertising to shows that target older audiences. Among them: 60 Minutes, Cosby and the hospital drama Chicago Hope. In so doing, CBS has begun laying the groundwork for increased advertiser support for programs for aging boomers...