Word: colas
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Dates: during 1990-1999
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...these domestic ills are not enough, Texaco also maintains operations in Burma, whose repressive military government has come under heavy fire in recent years. In fact, last year when former Director of Dining Services Michael P. Berry decided to remain with Coca-Cola instead of switching to Pepsi, part of his rationale was Pepsico's involvement in Burma. (And the loss of this $1,000,000 contract became part of Pepsico's subsequent decision to partially divest from the Asian country...
...average blew past the 6300 marker last week, more than double its level less than five years ago. America is on a roll, and with Wall Street euphoric over the election results, it seems nothing can go wrong. U.S.A. all the way! Besides, giant U.S. companies such as Coca-Cola, Gillette and Philip Morris are doing more business in foreign countries every year, giving shareholders of those domestic blue chips all the foreign exposure they may want. Foreign stocks--who needs...
...always said milk was good for you. But Mom hasn't been heeding her own advice. For decades, milk consumption has trickled downward while that of cola has nearly tripled. Among beverages, milk ranks fourth in popularity after soft drinks, coffee and beer...
...provide the nutritional component of milk, take out the fat, rev up the flavor and give it a catchy name? That's the thinking behind a host of new low-fat milk products aimed at those most in need of calcium--and those most likely to bolt for a cola instead...
Pepsi is trying to raise milk's profile by applying the marketing tactics that have spread cola to all parts of the globe. The company is starting smaller, test marketing a beverage called Smooth Moos Smoothies in Texas, Oklahoma and Kansas. It is a 2% fat dairy shake packaged in old-fashioned milk bottles, and it comes in such flavors as double chocolate and banana. The product gives consumers 25% of their daily calcium requirement and keeps retailers happy with a shelf life of nine months. "Here was an opportunity to take something traditionally thought of as a commodity...