Word: colas
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Even in a company that venerates carbonated sugar water, Douglas Ivester stood out for his missionary zeal to spread Coca-Cola around the world. An accountant by training, with an eight-day-a-week work ethic, Ivester predicted a decade ago that he would be chairman and CEO of Coke by Nov. 1, 1998. He beat that brash forecast by a year when Roberto Goizueta, his charismatic mentor and predecessor, died suddenly of lung cancer in October...
...barely two years as CEO, Ivester appears to have done what no mere soft-drink rival could have hoped to accomplish--dimmed the luster of one of the world's brightest brands. It wasn't just Coca-Cola's seven-quarter-long profit slide. When dozens of Belgian schoolchildren fell sick after drinking Coke products last June, Ivester maintained what looked like an arrogant silence for more than a week before traveling to Belgium to apologize. (The incident resulted in a 65 million-can recall.) Nor did he burnish his company's image by failing to promote Carl Ware, senior...
...beverage business or his native Georgia, Daft is a jovial former math teacher with a wry sense of humor, a diverse range of interests and a creative streak. He pushed to develop Coke's biggest seller in Japan, for instance, and likes to joke that it is not a cola but a syrupy drink called Georgia Coffee...
...question of funding went to Dartmouth's trustees, who decided to add the money Dartmouth receives from a contract with Coca Cola to the student life pool, in addition to raising the activity...
...then Daniel Jones and Darren Hayes' second is a must-buy, especially for any cheesy romantic. With its honest lyrics and catchy tunes, the latest release by the Australian duo is consistent with the quality of their first album (tell me "I Want You," with its chic-a-cherry-cola random lyrics didn't ingratiate itself into your head). If you've liked them, you'll love them again. If not--well, then don't even bother...