Word: colas
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...superstar stock picker, Buffett has taken Berkshire's shareholders for an amazing ride, largely on the backs of stocks like Gillette, Coca-Cola and Disney. If you had put $10,000 in Berkshire when Buffett bought control in 1965, it would be worth $51 million today--literally 100 times the gain of the Standard & Poor's 500. Buffett's investment success has long overwhelmed Berkshire's other side, which owns and operates companies in aviation, furniture, insurance and fast food. Profits from those businesses traditionally haven't helped in evaluating Berkshire because investment gains have meant so much more...
...Coca-Cola replaced its traditional cola with a sweeter, Pepsi-like alternative. Sales plummeted, and the product was yanked...
...There are a lot of great colleges out there, but none of them have the kind of name recognition that Harvard does. It's kind of like the Coca-Cola of colleges," Peter S. Mehlman, the producer and creator of the new ABC sitcom It's Like, You Know...
...have been asking them for some time. In recent years Europeans have become increasingly jumpy about bad food--and with good reason. Since the outbreak of mad-cow disease in 1996, the appearance of dioxin-contaminated Belgian chickens last spring and the later recall of contaminated cans of Coca-Cola in France and the Benelux nations, health officials have grown fussier about what their citizens consume--raising the doubts about GM food even higher...
...NetJets, which created a business in fractional ownership of aircraft. With revenues projected at $900 million for 1998 and climbing an average rate of 35% annually, the company instantly became the fastest-growing division in Buffett's Berkshire Hathaway empire, which includes stakes in American Express and Coca-Cola and ownership of Geico insurance...