Word: collier
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Dates: during 1960-1969
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...This is a 20% market," says lohn Zeisler, a Chicago broker. "One out of every five stocks is still going up." Along with the onics, there are other swinging investment areas. One is education, where a teaching revolution in methods and televised or computerized machinery is under way. Crowell-Collier has risen from 45½ to 51?, McGraw-Hill from 66¼ to 69, while shares of IBM, counting a three-for-two split and a new issue in May, have increased in value 5.1%. Recreation is big on Wall Street. And Polaroid, which has gone from 130¼ to 171½ since February...
Died. Maxfield Parrish, 95, Quaker-born dean of U.S. illustrators, whose diaphanous damsels, Homeric heroes, devilish dwarfs and capering clowns enlivened magazine covers (Collier's, Harper's Weekly), made dull books popular, and helped turn Jell-O and Fisk tires into bestsellers by virtue of their ads; of chronic lung disease; in Plainfield, N.H. In 1964, with a retrospective show in Manhattan, Parrish was hailed as a precursor of pop art, and responded by saying: "How can these avant-garde people get anything out of me? I'm so hopelessly commonplace." Probably his most lasting single work...
...Crowell Collier & Macmillan, Inc., as the firm is now known, currently commands 5.3% of the $561 million textbook market. Chairman Hagel, a veteran of McGraw-Hill and the Scripps-Howard chain, who joined Crowell Collier as a consultant in 1957, next moved into another basic-education marketing area: home study. For $3,194,000 he bought a 96% share of the LaSalle Extension University of Chicago, a correspondence school, expanded its courses, and more than quadrupled sales by 1965. He went on to buy the Free Press of Glencoe, Inc., 111., and Science Materials, Inc.; he also invested in Famous...
...weeks ago, Hagel made another foray into what he describes as the field of "lifetime continuing education." For about $5,000,000, Crowell Collier bought the famed Berlitz Schools of Languages, and Berlitz Publications, Inc. Berlitz, which offers courses in 46 languages, is the innovator of a "total immersion" teaching technique that drowns a student with 13 hours a day of lessons, even at mealtimes. American firms are sending more and more of their men to Berlitz before sending them overseas, and now provide 40% of the firm's business, which last year amounted to a tidy...
...Crowell Collier, which hardly need worry about next Christmas, Hagel predicts more additions to the "continuing education" group...