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Inching Along. But Cleveland Coach Blanton Collier is an optimist, too. All he had to do was stop Baltimore Quarterback Johnny Unitas, the N.F.L.'s Player of the Year, who completed 51.8% of his passes this season. He even thought he knew a way. Noting that most teams played their defensive backs deeper than normal against Baltimore, conceding short passes in hopes of defusing Unitas's bombs, Collier decided to take the opposite tack-position his halfbacks a step shorter than usual, crowd the Colts' receivers, make them commit themselves sooner. In the line, he made another...

Author: /time Magazine | Title: Pro Football: A Day for Optimists | 1/8/1965 | See Source »

...Even Collier was amazed by the magnitude of his genius. The shortened Cleveland secondary disrupted Baltimore's pass patterns. Play after play, Unitas wasted precious moments trying to locate his receivers-and then had to eat the ball. In the first half, the Colts never got past their opponents' 19. Of course, neither did the Browns...

Author: /time Magazine | Title: Pro Football: A Day for Optimists | 1/8/1965 | See Source »

...exposé also led to a new career for Salinger. In 1957, a big story was Dave Beck, the crooked boss of the Teamsters Union. Collier's Magazine assigned Salinger to write a series of articles about Beck, but the magazine folded before Pierre got into print. During the course of his work on Beck, Salinger met Bobby Kennedy, who was soon to be appointed counsel to the Senate subcommittee investigating labor racketeering. Bobby asked Pierre what he was going to do with the material he had gathered on Beck. Pierre offered it to Kennedy, and later was rewarded...

Author: /time Magazine | Title: California: Who Is the Good Guy? | 10/16/1964 | See Source »

...discovered a consistent welcome-a fact due in part to the Atlantic's incapacity to pay rates that would attract established authors. Fifty Grand, the first Hemingway story to be published by a major U.S. magazine, appeared in the Atlantic in 1927-after Cosmopolitan, the Saturday Evening Post, Collier's and Scribner's had turned it down. Unwilling to rely solely on the editorial vision of literary agents, the Atlantic carefully read every unsolicited manuscript, a habit that persists to this day. "We publish more unsolicited material than any other national periodical," says Weeks...

Author: /time Magazine | Title: Magazines: Insurance Against Lapidify | 10/9/1964 | See Source »

Parrish's gnomes and damsels, straight out of King Arthur and tempered by romantic Pre-Raphaelite gentility, adorned the covers of Collier's, Century and Scribner's. His best-known commission (around $50,000) was a 28-ft.-long mural of Old King Cole for the merry old souls in the bar of John Jacob Astor's Hotel Knickerbocker, which can still be seen in Manhattan's Hotel St. Regis. Medieval nobility was a deathless theme for Parrish; even the caption for his 1921 Jell-O ad ran: "The King and Queen might eat hereof...

Author: /time Magazine | Title: Illustrators: Grand-Pop | 6/12/1964 | See Source »

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