Word: colon
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Dates: during 2000-2009
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...billboards throughout the Los Angeles metro area. "We're not trying to sell a city," says Moreno. "We're selling Angels baseball, period." He has tapped into the region's booming Hispanic population by ramping up Spanish- language advertising and signing Latino stars like Guerrero and pitcher Bartolo Colon. The Angels say they doubled the percentage of Hispanic fans over the past four years and have attracted more season ticketholders from Los Angeles, Riverside and San Bernardino counties, beyond the team's base. In-stadium advertising revenues have more than tripled, to $17 million, since Moreno took over--the team...
President Reagan's bout with colon cancer [NATION, July 29] has left everyone wondering how he or she might be affected by a similar condition and what preventive action to take. History may record that one of the greatest benefits of the Reagan presidency was the decline in colon cancer. Jack Blankley Los Angeles...
...described by White House Spokesman Larry Speakes as the result of "skin irritation, a gathering of skin, a piling up of skin," possibly aggravated by "an allergic reaction" to adhesive tape that had held a naso-gastric tube in place following Reagan's surgery last month for colon cancer. Actually, it was a bit more than that, as the President himself finally admitted. "I had, well, I guess for want of a better word, a pimple," he explained last week. "I was informed that it has been examined [by biopsy] and it was indeed a basal-cell carcinoma, the most...
...mirror to see one's back and a blow-dryer to examine the scalp. "The ability of people to detect skin cancers is tremendous if they're motivated," observes Dr. Robert Friedman of N.Y.U. Indeed, many newly motivated Americans went scurrying to dermatologists last week, just as Reagan's colon cancer sent them to gastroenterologists. "We had five patients walk in off the streets who identified their own basal-cell carcinomas," says Friedman. "Four of them were right." --By Claudia Wallis. Reported by Christine Gorman/New York
...about $800 million, according to Creative Strategies Research. One industry leader, Warner-Lambert (1984 sales: $3.2 billion), predicts the home health-kit market will grow 27% annually for the next five years. C.B. Fleet's kits for detecting blood in the stool--a possible sign of colitis, ulcers and colon cancer --doubled after President Reagan underwent surgery in July for the removal of a polyp from his colon...