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Word: colorism (lookup in dictionary) (lookup stats)
Dates: during 2000-2009
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Usage:

...qualified for the Tour de France. The pros had slick helmets, fancy bikes and numbers pinned onto the backs of their shirts. The professional men's category consisted of 45 laps around the track, and onlookers gathered on front stoops as the cyclists flew by in a streak of color and a gust of wind...

Author: /time Magazine | Title: The Great Harlem Bike Messengers Race | 6/16/2008 | See Source »

...change the laws that prevented most nonwhite GIs from taking advantage of this money. In fact, the GI Bill in 1947 "threw open the doors of élite academies" only to the white masses. The same was true in the housing market, where discriminatory practices kept most people of color out of the flood of new housing, particularly in the suburbs. Kathryn Kaatz, Wayzata, Minn...

Author: /time Magazine | Title: Inbox | 6/12/2008 | See Source »

...Marriott is determined not to lose the boomers. "Our motto is 'You dance with the one that brung you,'" King says. So the furniture--while contemporary, warm and approachable--is deliberately not hip, although the lobby is color coded for coolness: blue for technology, including chairs and tables with accessible plugs; orange for food. According to Marriott, the new lobby has been so successful, the Fair Oaks hotel owner has seen his first-quarter revenue per available room, a standard industry-profitability measurement, rise 12% over last year...

Author: /time Magazine | Title: The Generation Y Hotel | 6/12/2008 | See Source »

...blacks into supply roles on Iwo Jima, but that didn't mean they were safe. Under enemy fire, they braved perilous beach landings, unloaded and shuttled ammunition to the front lines and weathered Japanese onslaughts on their positions. "Shells, mortar and hand grenades don't know the difference of color," says Thomas McPhatter, an African-American Marine who hauled ammo during the battle. "Everybody out there was trying to cover their butts to survive...

Author: /time Magazine | Title: Debating Iwo Jima | 6/12/2008 | See Source »

...change the laws that prevented most nonwhite GIs from taking advantage of this money. In fact, the GI Bill in 1947 "threw open the doors of élite academies" only to the white masses. The same was true in the housing market, where discriminatory practices kept most people of color out of the flood of new housing, particularly in the suburbs. Kathryn Kaatz, WAYZATA, MINN...

Author: /time Magazine | Title: Inbox | 6/12/2008 | See Source »

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