Word: colorism
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Dates: during 2000-2009
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...founder of supermarketguru.com. Uniform chips didn't jell with 1960s-era individualism, he says. "You gave up the fun of eating potato chips, looking for the big ones, the small ones, the ones shaped liked Elvis." Lempert said it took consumers years to appreciate Pringles' uniform size, shape and color. "The Pringles can was a revolution within the realm of snack food," says Baur...
...servings are consumed by minors who have no palate (yet) for real beer. The new alcoholic energy drinks have a further pull on the youth market: the promise that you can get drunk but still party all night because of the caffeine. Quite drunk: Joose, for instance, has the color and approximate flavor of strawberry soda, but it's 9% alcohol, compared with 5% for a typical can of Budweiser...
...artistic or otherwise. Rob, 39, trained as an advertising photographer; Nick, 38, studied painting and fine arts. They met in school when they were both 16, married a decade later and might have expected a traditional life in traditional fields. But then they started fooling around with light and color...
From there, Rob and Nick explored even further. They built interactive light sculptures from neon. They produced a series of photographs in which Rob used a revolving camera to capture impressions of light and color from landscapes around the world. They painted tiny oil abstracts, photographed them and blew them up to 50 times the size of the originals before destroying the paintings. It was the photos that would be the art, after all. The paintings? Merely a means to it. "All the work is about light, color and form," says...
...former painter, Lux, 38, brings her images to life with the attention to form, shape and color that she learned at the easel. The artistry begins at the photo shoot, but her signature style--the brushstrokes of her new medium--comes later, at the computer. First she strips out the background and replaces it with a quiet setting--a grassy field, an abandoned building--from her personal stash of paintings and pictures. Then she erases any object that crowds the picture, like a tree or toy, so the child appears to be part of a dream. "I don't care...