Word: colorism
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Dates: during 2000-2009
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...wasn't easy being green. Or yellow or red or blue, for that matter. While color photography had been around in one form or another since the 1860s, until the Eastman Kodak Company came out with its Kodachrome film in 1935, those wishing to capture a color image had to deal with heavy glass plates, tripods, long exposures and an exacting development procedure, all of which resulted in less than satisfactory pictures - dull, tinted images that were far from true to life. So while Kodak's discontinuation of the iconic color film will affect only the most devoted photo buffs...
...Kodachrome process - in which three emulsions, each sensitive to a primary color, are coated on a single film base - was the brainchild of Leopold Godowsky Jr. and Leopold Mannes, two musicians turned scientists who worked at Kodak's research facility in Rochester, N.Y. Disappointed by the poor quality of a "color" movie they saw in 1916, the two Leopolds spent years perfecting their technique, which Kodak first utilized in 1935 in 16-mm movie film. The next year, they tried out the process on film for still cameras, although the procedure was not for the hobbyist: the earliest...
While all color films have dyes printed directly onto the film stock, Kodachrome's dye isn't added until the development process. "The film itself is basically black and white," says Grant Steinle, vice president of operations at Dwayne's Photo in Parsons, Kans., the only photo-processing center still equipped to develop Kodachrome film. Steinle says that although all dyes will fade over time, if Kodachrome is stored properly it can be good for up to 100 years. The film's archival abilities, coupled with its comparative ease of use, made it the dominant film for both professionals...
...Years for a quick hit of nostalgia.) When Paul Simon sang, "Mama, don't take my Kodachrome away" in 1973, Kodak was still expanding its Kodachrome line, and it was hard to believe that it would ever disappear. But by the mid-1980s, video camcorders and more easily processed color film from companies like Fuji and Polaroid encroached on Kodachrome's market share, and the film fell into disfavor. Compared to the newer technology, Kodachrome was a pain to develop. It required a large processing machine and several different chemicals and over a dozen processing steps. The film would never...
...Marine Corps unveiled its pixelated MARPAT (MARine PATtern) uniform, featuring small, square blocks of color dubbed "visual white noise" by one observer. Because its digitized composition better reflects the dappled textures and irregular edges found in nature, it has since been adopted by all branches of the military in one form or another. (Read "America's Last Draftee: 'I'm a Relic...