Word: colyums
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...readers of Pennsylvania's Centre Daily Times (circ. 8,795), the paper's chatty "Daily Half Colyum" was as familiar a fixture as the masthead. Ever since 1925, when Arthur Ray Warnock, dean of men at the Pennsylvania State College, began his Colyum, no issue of the paper had appeared without his low-keyed, often humorous comments on everything from world problems to flower gardens. But sometimes he had come mighty close to missing a deadline...
...well for a Friday 16-1800 dance at Potter Auditorium next week. Half of us will be hosts to the brand new WAVES from 'cross the river, the other half to our brand new WIVES. So forget your report that day, but don't forget the dance. Watch this colyum for verification...
...lexicon of permissible slang Mrs. Post, who was once heard to describe a table layout as "lousy," adds such expressions as "O.K.." "swell," "divine," "and how!" "so what?" "you betcha." But she never hears "colyum," "ottawobile," "eggsit," "tomayto," "cult-your" (which she pronounces "cultcha")* in good society. Her pet hate: pretentious circumlocutions such as "permit me to assist you" instead of "let me help...
After marching with other editors & publishers in Manhattan's monster NRA parade (see p. 12) Arthur Brisbane wrote in his Hearstpaper colyum: "Many had not walked so far, nearly a mile and a half, in long years. Roy Howard stood the trip well; Kobler not so well, he is making money rapidly and getting...
...Deal could be expounded and illustrated to the masses. Both Mr. & Mrs. Roosevelt wrote for the gum-chewing Macfadden Press. After inauguration the Roosevelt secretariat was encouraged to talk by radio and write for publication. Professor Moley was most prolific, turning out a "State of the Nation" colyum for the McNaught syndicate, less readable but more helpful than Democrat Al Smith's monthly pieces in the New Outlook. In elaborating their plans last week, Backers Astor & Harriman did not say just what Editor Moley's contribution to their organ would be, but they gave these details...