Word: comic-strip
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...Rockford, Ill., one day last week, a ten-year-old named Jack Hill trudged along the street without looking where he was going. His nose was buried in a comic-strip magazine devoted to the exploits of Superman. He started absently across a street. A car missed him by a hair; bystanders yelled at him. Jack moseyed on regardless, smack in front of another car. In the hospital, to everyone's amazement but a Superman's, he proved to have no injuries to speak...
Scarcely more than a year ago Superman was just a comic-strip nobody from an obscure planet called Krypton. Now, as almost every kid in the U. S. (and many a grownup) well knows, Superman is THE man to have around in a 1940 pinch. He can outswim a torpedo, outfly an airplane, outdistance a streamliner train, outrun a speeding automobile, punch his way through armor plate. Also he can get down to brass tacks as Clark Kent, reporter, write superscoops for his paper...
Almost as phenomenal as his comic-strip career is Superman's vogue with U. S. youth. He appears in 77 U. S. dailies, 36 Sunday papers. With Superman its ace, the magazine Action Comics' net paid circulation has whooped since June 1938 from 130,000 to 800,000. Superman Quarterly is gobbled up at the rate of 1,300,000 copies an edition. The Superman Club has 100,000 members, including Eric & Jean LaGuardia, Spanky McFarland (Our Gang Comedies), a La Follette, a Du Pont, eleven middies from Annapolis, 16 students at Hiram (Ohio) College. In the works...
...many people, the art of the comic-strip may seem a bit too close to the odor of the breakfast table to be worth serious consideration. The reader who finds a vicarious thrill in pouncing upon "Terry and the Pirates" each morning is apt to overlook the genuine skill of the artist, Milt Caniff, in favor of a few well-turned curves on the body of the Dragon Lady. Each section of Canift's daily feature contains a carefully planned composition, both in regard to figure placement and value rendition. His work is characterized by the decisive manner in which...
...flight comic strips are today consciously comic, few still appeal primarily to children. Like movies and pulp fiction, they are mostly simple narratives for the unsophisticated of all ages. First comic-strip character to find high adventure in Europe's war was the Register and Tribune Syndicate's Jane Arden girl reporter for a mythical newspaper...