Word: commercenet
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...broken, but don't worry--Marty Tenenbaum knows how to fix it. Tenenbaum is chairman of CommerceNet, a nonprofit organization based in Palo Alto, Calif., and devoted, unsurprisingly, to promoting commerce on the Net. And his silver bullet, an obscure design language called XML, is about to transform cyberspace...
Really. "This is the most important thing that will happen to the Web next year," says Bob Glushko, Tenenbaum's point man on XML and director of CommerceNet's for-profit spinoff, CNGroup. "XML," says Eckart Walther, product manager for browser leader Netscape, which, along with archrival Microsoft, has already climbed aboard the XML bandwagon, "is going to be as big as the Web itself...
...Nielsen survey, by contrast, used the same random phone-calling techniques employed by political pollsters and marketing firms. Commissioned by CommerceNet, an industry consortium looking to boost business online, the study was based on interviews with more than 4,200 North American households--a sample that experts say is large enough to be taken seriously...
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