Word: commerciales
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“Are you ready to fall?” asks “Look Me in the Eye Sister,” the opening track of “Black Light,” Groove Armada’s sixth studio album. The lyric sums up the risk...
“Smoke and Mirrors” seeks to reproduce the commercial success of Lifehouse’s earlier albums and singles, some of which attained wide commercial success and reached the Billboard Top 10, including 2005 hit “You and Me.” Though many...
Holdups in the Senate have made it unlikely that any significant banking legislation will pass, but that is a moot point, Obama’s plan to curb risky investing by commercial banks is nothing more than a cynical attempt to gain populist support at a time when his domestic...
During his State of the Union, Obama’s vow to veto any Congressional acts that didn’t measure up to his standards of “real reform” represented his descent into the populist trap; rather than articulating a clear ideology or outlining what...
If history is any indication, marketers will keep getting more manipulative, and the storm of commercial noise will become more focused. Even then, there may be hope: Lindstrom's testing shows that people respond to a sound better when it's subtler. If nothing else, smart marketers may at least...