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...host of dynamic, emerging nations. The E.U. is desperate for a magic potion to revitalize its creaking economy, but it may have to settle for something less dramatic. On Wednesday, the European Commission will unveil a 10-year plan outlining the first tentative steps toward forming a common economic policy. The "Europe 2020" strategy is being touted as a way to boost competitiveness and growth over the next decade. Skeptics, however, warn that it is no better than a placebo for the curmudgeon European patient...

Author: /time Magazine | Title: Europe's New Economic Strategy: A Miracle Cure? | 3/2/2010 | See Source »

...Greek government debt is the biggest threat to global financial stability today. Warning that Greece was in "critical condition," Prime Minister George Papandreou recently said that his country "faces the risk of sinking under its debt." Jitters over a potential Greek default have punished the value of Europe's common currency, the euro, and driven down stock markets around the world. Policymakers worry that Greece's woes will spread to other weaker members of the euro zone, such as Portugal, Ireland, Italy and Spain - a collection of countries traders have nicknamed the PIIGS. Government leaders nowhere near Europe are concerned...

Author: /time Magazine | Title: Weighed Down | 3/1/2010 | See Source »

...Cultural messages that get into your nervous system are very common and make you behave certain ways," says neuroscientist Read Montague of Baylor College of Medicine. Advertisers who fail to understand that pay a price. Lindstrom admits to being mystified by TV ads that give viewers close-up food-porn shots of meat on a grill but accompany that with generic jangly guitar music. One of his earlier brain studies showed that numerous regions, including the insula and orbital frontal cortex, jump into action when such discordance occurs, trying to make sense...

Author: /time Magazine | Title: Neural Advertising: The Sounds We Can't Resist | 3/1/2010 | See Source »

...tried for a year to perfect hamburgers, but they always came out tasting like liver. The technique is hard to master, and the current crop of machines do little to help the home chef get it right. But Keller still believes sous vide cookers will one day become as common as microwaves...

Author: /time Magazine | Title: Sous-Vide Home Cooking: Really Slow Food | 3/1/2010 | See Source »

These developments bring to the fore the rapaciousness of the process associated with the modern idea of development, which often considers some people expendable for a fabricated idea of “the greater common good.” Noted activist Arundhati Roy’s essay of the same name charted—through her example of dam building—how much havoc the process of development has caused. It is a well-known fact that approximately 40 percent of the land acquired for development projects in India belonged to adivasis. Recently, a committee composed of none other...

Author: By Umang Kumar | Title: Crimson in the Green Hunt | 3/1/2010 | See Source »

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