Word: compacter
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...father of the compact car got up and dressed at 6 a.m. Usually he takes a prebreakfast jog around the grounds of suburban Detroit's Bloomfield Hills Country Club, which is adjacent to his $150,000 contemporary home. At the very least, he plays a fast game of "compact golf"-six holes, three balls. But on this particular morning, he and his wife Lenore hurried over to the polling place-to vote for George Wilcken Romney, 55, Republican candidate for Governor of Michigan. Many a politician might then have rewarded himself with a well-deserved rest...
Despite the fact that compact cars are rapidly becoming less so and wide-screen movies more so, miniaturization still proudly rears its tiny head. Latest in the list of products that have grown smaller, lighter, handier...
...forced to choose between its new public and its resistance to extensive restyling. AMC hopes to stick with its basic '63 styling for at least three years. Says Cross: "We haven't opened Pandora's box." Nor has the company any hankering to stray outside the compact field. "The most rapidly expanding part of the auto market today is the compact segment," says President Abernethy. "It currently accounts for 38% of the market, and we expect it to go up to 50% before long." AMC's 1963 sales goal: 620,000, up 28% over...
Sibling Rivalries. Along with Chrysler, both the other members of the Big Three were handing out pretty pictures last week. Ford's offering was the British-made CONSUL CORTINA, which is another version of the Cardinal, the compact compact that Ford spent two years developing. Unlike the German version, which has front-wheel drive and was shown fort night ago, the Cortina has conventional rear-wheel drive and will be sold in the U.S. for about...
...bustling 32-acre plant outside the Brazilian town of Sao Bernardo do Campo last week, coveralled workmen proudly rolled a pair of shiny new compact cars off the assembly line. Hardly had they done so when William Max Pearce, 49, general manager of Willys-Overland do Brasil, announced his plans to send the two cars-the first production models of the new Aero-Willys 2600-to Paris for next month's international auto exposition. Pearce and Willys had reason to be excited. The Aero-Willys is Brazilian from taillights to engine block-the first car to be completely designed...