Word: compacter
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Detroit, which had been taught a costly lesson by the demand of the consumer for the economical compact car. was hustling to put out all kinds of new models, including king-sized compacts for next year. The sweeping changes promised to establish a new trend for all cars (see below), bring the timely death of what American Motors' George Romney calls the "gas-guzzling dinosaurs...
...Fords will be cut in overall length. While trimming its standard cars, and increasing the horsepower in its bigger-sized compact Comet, Ford is also heading into even smaller areas. It-plans to build a four-cylinder, five-passenger car smaller than the Falcon to compete in the Volkswagen and Renault class, selling for under $1,700. To get the price down, Ford plans to make the car in Germany, may not have it out until...
...with the Hump. The newest car in 1961 will be Pontiac's four-cylinder compact, the Tempest. The first four-cylinder engine in a G.M. car in 30 years, the new water-cooled engine will generate 130 h.p. It will be mounted at a 45° angle to provide the Tempest with a low hood line. The Tempest will be similar to the Corvair in styling, but will be five to ten inches longer. The Tempest will also feature a trans-axle, a driveshaft system that has the engine up front but the transmission and differential in the rear...
CHRYSLER'S new Lancer compact will be a bigger (190 in. long) brother of the Valiant, will use the same six-cylinder, inclined (30° angle) engine as the Valiant. This engine has been so successful that Chrysler will use it on all Valiants, Darts and Plymouths next year. The big Plymouth will undergo major styling changes...
...were nearly 7% above May of last year, represented the best daily-average selling rate (22,610) since September 1955. The industry is now running some 13% ahead of 1959's so-so year. Within the next fortnight, the U.S. auto industry expects to turn out its millionth compact...