Word: compaction
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Dates: during 1970-1979
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...smaller offerings. GM's Chevette, introduced in 1975 as a response to soaring gasoline prices and mandated federal fuel economy standards, is now the industry's hottest seller; its sales have doubled in the past three months. Ford's Fairmont, a new '78 compact, and Mercury's Zephyr have replaced the Maverick and Mercury Comet. They have also been standouts, with sales jumping 300% over their predecessors...
What did the company in was the CB craze, and a bit of incredibly bad timing. Hy-Gain began making the compact communications units about four years ago, and raced to sales of $96.8 million in 1976. Responding to public interest in CB, the Federal Communications Commission in July of that year authorized new 40-channel sets that could be sold after Jan. 1, 1977. Hy-Gain and other makers slashed prices on the old 23-channel sets, but the public preferred to wait for the new models. Result: Hy-Gain had to buy back from dealers $12 million...
...change in political status would help the islanders stand on their own feet, and in 1972 Washington began talks with the Micronesians toward that goal. In 1976 both sides initialed a draft compact calling for a "free association" in which the islands would gain much independence and the U.S. would oversee their defense and foreign relations. Then everything fell apart because individual island groups, proud of their separate identities, wanted to strike individual deals with the U.S. The 26,000 residents of the Marshalls voted in a referendum to negotiate separately from the territory as a whole for a change...
...elliptically shaped main arena (known as a "squircle") can be switched from a football stadium that can seat 76,791 Super Bowl fans to a compact configuration for 20,000 basketball rooters. Automated bleachers move on rails from the east side of the dome toward the permanently anchored stands on the west side, while other stands move in from either end to surround the basketball court, bringing the closest seat to within 9 ft. of the action...
...Cyprus crisis of 1974, a chain of coup, invasion, countercoup and embargo that left the southern flank of NATO in chaos and U.S. prestige in the Eastern Mediterranean at an ebb. Laurence Stern, a veteran reporter on national security for the Washington Post, has written a compact and compelling account of the affair. He traces U.S. policy from the Truman Doctrine of 1947 to Clark Clifford's inconclusive mediation mission earlier this year, but he concentrates on the American missteps in the summer and fall...