Word: competitors
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Dates: during 1980-1989
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...much more quality conscious, Ford has been racing to upgrade its products and hammering at the theme "Quality is Job 1" in advertising. As a result, the company trumpets that it now has fewer cars returned to dealers in the first year for serious defects than any other domestic competitor...
...Blue, as IBM is nicknamed for the corporate color it puts on many products, is a mighty competitor in a range of products from electric typewriters that sell for $800 to data-processing systems that can cost more than $100 million. It commands some 40% of the worldwide market for computing equipment and produces some two-thirds of all mainframe computers, which are big and medium-size business machines. So great is IBM's pre-eminence that rivals often seem to be running in a different race. Digital Equipment, the No. 2 computermaker, has less than one-fifth...
...struggle between IBM and its Japanese competitors is most intense in Japan, where IBM lost its No. 1 position to Fujitsu in 1979. IBM Japan, the company's wholly owned subsidiary, is fighting back. "They are becoming surprisingly aggressive," says Yuji Ogino, managing director of IDC Japan, a unit of International Data. IBM Japan, which employs 13,000 Japanese workers, has been slashing prices and launching new marketing drives in a bid to win back its overall lead. Admits a spokesman for a rival Japanese firm: "IBM is an enormous competitor...
...with the benefits of both a large company and a small one. Says Robert Burgelman, an assistant professor of management at Stanford University's Graduate School of Business: "If IBM can integrate these new ventures into its culture, the company is going to be an enormously dangerous competitor in most of the emerging areas of high technology...
...months earlier, University of Houston Head Coach Tommy Tellez had changed Lewis' approach style. Using his extraordinary 8-ft. stride and ability to hit 22 m.p.h., Lewis now starts a precisely measured 167 ft. 6 in. behind the takeoff board, farther than any competitor. Forward velocity-not height-makes for distance, believes Tellez, and Lewis defies gravity by continuing to run almost straight off into the air, pedaling furiously for balance, not unlike Wile E. Coyote going off a cliff in a Road Runner cartoon. "It's my best attribute," he says. "In basketball I could hang...