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None of this means that advertisers just have to turn the audio dials and consumers will come running. Indeed, sometimes they flee. In the early years of mainstream cell-phone use, the Nokia ringtone was recognized by 42% of people in the U.K. - and soon became widely loathed. That, Lindstrom...

Author: /time Magazine | Title: Neural Advertising: The Sounds We Can't Resist | 3/1/2010 | See Source »

But the surprises don't end yet. Apparently philosophy majors earn more 10 years after college than business administration and nursing majors—but you'd still be better off in engineering. Aerospace, chemical, computer, and electrical engineering swept first through fourth places on the list of highest-earning...

Author: By Michelle B. Timmerman, CRIMSON STAFF WRITER | Title: $126,000 = Your Salary Soon | 3/1/2010 | See Source »

But David J. Malan ’99, who teaches the popular course Computer Science 50, says he adjusted his lesson plans and assignment due dates to reflect the calendar changes. Students were asked to submit final project proposals—which range from coding Google Android or iPhone applications...

Author: By Melody Y. Hu and Eric P. Newcomer, CRIMSON STAFF WRITERS | Title: Schedule Change Amplifies Stress Among Students | 3/1/2010 | See Source »

Facebook dealt with the problem by cutting some users’ access to the site so that the computer-wizards could assess the damage and see what went wrong.

Author: By Agnes K. Sibilski, CONTRIBUTING WRITER | Title: Facebook Glitch: Your Secrets Are Out | 2/27/2010 | See Source »

Not only would HarvardforHumanity attract attention to Harvard, but it will also attract the right attention. Rather than being in the news for huge drops in its endowment, Harvard could be in the news for finding a new way to deliver supplies to disaster stricken areas. Most importantly, however, HarvardforHumanity...

Author: By REXHEP DOLLAKU | Title: HarvardforHumanity | 2/25/2010 | See Source »

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