Word: concepting
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Dates: during 2000-2009
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...Last Brother by Joe McGinniss. Craven in concept and as suspect as late homework, this so-called biography has done what Ted Kennedy's handlers could never manage: turned the Senator into a sympathetic victim of shoddy journalism and rendered his life so absurdly that Kennedy's excesses and bad judgments seem totally unbelievable...
...chief that if we did not begin the armed struggle, then people would proceed without guidance. Armed struggle must be a movement intended to hit at the symbols of oppression and not to slaughter human beings. DE KLERK: Our cherished ideal was self-determination. Grand apartheid was the concept of ''separate development,'' bringing full political rights...
...some ways, the program--known as the Prevention of Mother-to-Child Transmission Plus Concept (PORECO)--looks like many such schemes around Africa. Besides educating mothers about the best way to breast-feed their kids, it gives newborn children a protective dose of nevirapine, an AIDS drug proved able to stop transmission of HIV through breast milk. The program, run in conjunction with the Swaziland Ministry of Health and funded by drug company Bristol-Myers Squibb, goes beyond the usual clinic visits. PORECO offers a large measure of community support and education, the kind of comprehensive care that Bhembe hopes...
...year later, in 2003, the idea transformed into the foundation of a company he started called SensiTile, which is based in Detroit. In essence, SensiTile is a concept that gives concrete and plastic tiles a way to become interactive with touch, movement, light and shadow, which in turn dictate changes in the tile's color. "I have a little bit of trouble explaining it," says Lath, 31, who is originally from India but came to the U.S. to study electrical engineering at Arizona State University in 1993. "It's a very direct and intuitive phenomenon that has to be experienced...
...sampled at listening stations). It also stocks cameras from cult Russian manufacturer, Lomo, as well as a range of fashionable giftware and stationery. Aksara's founder and CEO, 34-year-old Winfred Hutabarat, compares the store to Collette in Paris, or 10 Corso Como in Milan. "We are a concept store selling a range of products," he says. "But whereas those stores have fashion as an anchor, ours is books." John McGlynn, publishing director of the Lontar Foundation, which translates Indonesian literature into English, describes Aksara as "a curator, choosing books and other things with a special appeal...