Word: concepting
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Dates: during 2000-2009
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Considered by many fans and critics alike to be the first "concept album," Sgt. Pepper helped raise rock and roll above its pop background. The record contained numerous hits, including "Lucy in the Sky With Diamonds," "With a Little Help From My Friends" and "A Day In The Life...
...basic concept and digitize it," he said. "We're concerned that black people master the new form of literacy. We want these programs to serve as digital bridges...
...right price," says Marc Abraham, one of the producers who would've been perfectly happy had the film raked in $40 million. But good scripts don't always translate to box office success (see last weekend's grosses for "Almost Famous"). When the marketing minds at Universal tested the concept with teenagers earlier this year, they discovered that the kids were less than interested in a cheerleading movie. "They thought cheerleading was kind of death," says Universal's marketing president Marc Shmuger, who thus veered the campaign away from cheerleading, played up the rivalry between the black and white squads...
...problem is that the concept of "numbers dialed" doesn't really mean much on the Internet. The FBI and privacy advocates have been frantically searching for the best analogy: Are telephone numbers like IP addresses, such as 140.247.30.106, that are used only by computers and reveal relatively little? How about e-mail addresses, or URLs that describe what Web pages you frequent? Unfortunately, e-mail addresses and message content are stored in the same packets of data on the Net; access to one requires access to the other, and it should come as no surprise that the FBI is calling...
...there is something more intangible and just as important to Saturday's outcome that perhaps the game film won't capture. As hackneyed as the concept is, football truly is a game of inches and for some reason the bounces sometimes don't go your...