Word: concepting
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...ships have expanded to the Mediterranean and the canals of the Netherlands and Belgium. But this season, Hadji-Ioannou discontinued the Riviera route, redeploying one (so far) of his ships to ply the coasts of his home country, beginning May 18. "Greece is an ideal environment for this unique concept to work best," he says. "Its cluster of close-distance islands means more itineraries--and money for us--rather than sailing the Riviera coast." Like the pioneer's 16 other companies, including easyJet, easyBus and easyHotel, easyCruise is based on the assumption that for some travelers, money and convenience trump...
...brainstorming sessions earlier this semester that produced the idea of Harvard Risk, the College Events Board flirted with the concept of a campus-wide game of Assassins. I really don’t want to know what that would have looked like...
...Long debated as a concept, the polypill is ready for trial in Australia and New Zealand. A half-pink, half-white tablet manufactured by Dr. Reddy's Laboratories in India, it contains small doses of several well-known medications: aspirin (to prevent blood clots), a statin (to lower cholesterol), and two blood-pressure-lowering agents. When two British researchers pushed the case for the polypill in a 2003 report in the British Medical Journal, they argued that if taken daily by people with vascular disease and those aged over 55, it would cut the incidence of heart attack and stroke...
...protest that he liked his middle name better - was the baby of the family, whose arrival six years after his three siblings' is remembered as a shock and a miracle. When Mitt was 7, George took over a failing car company called American Motors and introduced a radical design concept in the era of soaring tail fins and acres of chrome: something he called the "compact car," a sedan built on a smaller frame to be cheaper...
...more expensive than advertised and perhaps because "universal health care" is a rallying cry associated more with Hillary Clinton than with any Republican politician. Though the final deal was cut by the Democratic legislature, officials in Massachusetts say it couldn't have happened if Romney had not championed the concept of universal health coverage with voters and businesses. The Governor was also the one who put on the table the idea of requiring individuals to buy health insurance if they were not covered by their employers - a move that gave Democrats the political cover they needed to put other controversial...