Word: concepting
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...remember having a discussion with Andy Warhol," he recalls, "and I said, 'As far as I'm concerned, more people watch the news than anything else. To me, news is pop art.' And Andy agreed." In the decades since, Gittoes, 56, has pushed that concept beyond the usual 15 minutes of fame...
...anticipate what would work next," says Koné. Airness has the irresistible cool derived from celebrities the French love most: football stars. How did Koné swing that when all the pros worth recruiting were already under contracts with Nike, Adidas and Puma? "I came up with the concept of the 'extra-sports' contract - getting players to wear Airness in their private life once their on-field obligations were over," he says. Koné's French-African roots were key to signing stars such as Didier Drogba - an Ivorian who plays for the top English team, Chelsea - and Djibril Ciss...
...Wilson’s doctoral advisee at Cornell and is now a professor at the Stanford Linear Accelerator Center, recalls how Wilson synthesized all of elementary particle physics into the Standard Theory at a seminar in 1974.Wilson drew boxes on a long blackboard, and each box contained some known concept about elementary particles. Then he drew arrows between all the boxes, explaining the connections between concepts that seemed unrelated or even contradictory.“It was just one of the most amazing experiences of my life,” says Peskin. “He was saying...
...neurotic crew of "relationship consultants." Cast with versatile veterans of improv shows like Reno 911!, Lovespring also features a daffy string of customers both demanding (a woman offers $10,000 to have her dog deflowered) and satisfied ("He learned some things in prison that really make me happy"). The concept has been tried unsuccessfully before (e.g., UPN's Love Inc. last season), but this loose, wry sitcom makes a crackling love connection...
...Haditha has caused the senior Marine officer, the one reading up on historical atrocities, to reexamine the concept of punishment in America, and it is here that he is resentful of the outside world, not just those who may have committed such acts. He was surprised by a passage in America in Vietnam which details how Americans traditionally think a soldier who commits a war crime should be put to death with little regard to the conditions or insight into the soldier himself. But a common murderer is treated more thoughtfully - his background, childhood, education and social circumstances are taken...