Word: conceptive
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...Concept: The Bouroullecs like to take existing objects and push their functionality to the limit, thus extending their uses in unexpected ways. Instead of a public phone, this is a public umbrella, or Street Umbrella, as they have dubbed it. A mobile phone is incorporated into the handle, and the point acts as an antenna. The umbrella protects the speaker from rain, sun or the rest of the street's noise and activities so that he or she can have a conversation. Set into the wall behind the Street Umbrella is a screen with which users can navigate the telephone...
...Concept: In a wireless world, the phone booth becomes a place that serves the basic, immutable needs humans have when they communicate: seclusion, shelter, a place to sit, listen and talk. Perhaps the most universal expression of such space is a tree. Grafted to the tree is a piece of technology. It's invisible; it has no keypad or screen. Simply step under the tree canopy, and new acoustic technology blocks out the noise of the street; the voice of the person talking next to you is inaudible. "What's provided is the most elusive public amenity in the wireless...
...Concept: When closed, the kiosk is a sort of electronic bulletin board that displays information about events in the neighborhood, e-mailed in by local businesses. When someone approaches, the kiosk opens up so the user can recharge a mobile phone, download information from the Internet or, yes, even make a telephone call. The flowerlike structure also provides shelter and light (from the tips of its petals) while monitoring pollution. Says SHoP's Gregg Pasquarelli:"We see it as halfway between a tree and a piece of sculpture...
...Concept: The public phone booth becomes a site for gathering and disseminating information, using any or all of the following components...
...perhaps the most salient example of designer permeation of the most utilitarian products is the O-CEL-O hourglass-shaped sponge by 3M. Sales tripled in 1999, after the company eschewed square for curvaceous and added brightly colored patterns. Now 3M is putting concept-driven designs on its sponges. "Washing dishes is not something that's pleasurable, so putting a little bit of design into it is good," says Zaki Kamandy, a second-year student at New York City's Parsons School of Design, whose stylized spoons-knives-forks-and-bubbles print--inspired by the gaggle that always gets washed...