Word: conceptive
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...Basically, the concept behind the board is that [it] should be used as a means of creative expression for the Harvard community," Yankee said...
...Contestants] are going to be judged primarily on the idea [and] how unique and interesting the concept is," he said...
...Green Cup concept itself is not flawed. Pitting each living unit against the others in an attempt to conserve electricity and promote recycling is a great idea and entirely workable. If students knew more about it, the competition might have a measurable effect...
...Johnson knows whence his design concept flowed. "It had to be an idea from God," he says. To God the Creator, then, add God the Packager: Johnson has brought out Celebration Cup, the world's first prefab Communion...
Lugar focused less on issues of morality than on his proposal to abolish the Internal Revenue Service and replace it with a national sales tax, a concept shared by Keyes but rejected by Taylor...