Word: concepts
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When they first stumbled on the concept in 2005, Luber and Engram knew little about business and less about manufacturing. But as food lovers and avid cooks, they were tired of tossing out stale spices in jars that were half full--there's only so much nutmeg you can use in a year. By 2007, The Seasoned Palate (TSP) was shipping its first packages. A year later, the culinary entrepreneurs' Smart Spice brand is about to land in all 273 Whole Foods stores in the U.S. "This is the most innovative thing since the spice grinder," says Perry Abbenante, chief...
...notable accomplishment for the two career changers. TSP adviser Bob Burke, principal of Natural Products Consulting, who helped strategize for popular brands like Stonyfield Farm, Annie's Homegrown and Oregon Chai, says the two have a reasonable shot at success. "They're quick learners with an innovative concept that they execute with style and flair." Just as Annie's managed to take a bite out of Kraft's lock on the mac-and-cheese market, he says, TSP could eventually nibble out a nice niche in the spice world...
...plan for a new and improved faith-based initiative. It is a policy extension of the phrase he often uses - "I am my brother's keeper" - to express his belief that members of a society are responsible for one another. And it is an idea rooted in the Catholic concept of the common good...
...concept of tilling one's front yard is not a new one. In 1942, as the U.S. emerged from the Great Depression and mobilized for World War II, Agriculture Secretary Claude R. Wickard encouraged Americans to plant "Victory Gardens" to boost civic morale and relieve the war's pressure on food supplies - an idea first introduced during The Great War and picked up by Canada, the U.S. and Great Britain. The slogan became "Have Your Garden, and Eat It Too." Soon gardens began popping up everywhere, and not just American lawns - plots sprouted up at the Chicago County Jail...
...while some gardeners might be trying to save a few bucks or avoid commercially farmed produce, many horticulturists believe the gardening boom is more about lifestyle than economics. And unlike the concept of government-sponsored, "top-down" Victory Gardens, Edible Estates is a grassroots effort. Ridgley, for one, says his garden is as much about community and beauty as it is about food. "This is an art exhibit that just happens to be in my front yard," he says...