Word: condom
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Dates: during 1960-1969
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...comparison of the risks of the Pill and those of pregnancy would be invalid. That is largely because a woman who chooses not to use the Pill has other alternatives for avoiding pregnancy-such as the diaphragm, foam, the intrauterine device or her husband's condom...
...planning centers have been giving away those simplest and most primitive of contraceptives for some time, but the network is hardly adequate to service a nation of more than 566,000 villages. Even when a villager trudges 20 miles to a family-planning center to pick up a free condom, he may find the depot out of stock. Besides, many Indian peasants intuitively distrust any gifts from the government. The only really effective channel to the villagers is maintained by a few giant commercial enterprises that sell shopkeepers such everyday goods as soap, tea, cigarettes and matches. At the behest...
With American aid, India recently bought 22 million condoms from Japan, and expects to buy another 50 million from the U.S. It is also constructing a plant in Kerala that will produce 270 million contraceptives a year by 1970. To make sure that all Indians get the message, the government will launch a nationwide "use condoms" advertising campaign. Making a pitch for the lucrative contract is another capitalistic enterprise-the U.S.'s J. Walter Thompson Co. (see U.S. BUSINESS). Explained one family-planning official: "We want the condom to be as well advertised as Coca-Cola...
Whatever their shortcomings, the pills are unquestionably superior to all other contraceptives. The condom, still the bestseller (almost 2 billion sold all over the world, 400 million in the U.S. last year), is unesthetic. Even more than the diaphragm, it requires interruption of a normal progression to perform an antaphrodisiac rite...
PHYSICAL BARRIER (condom) used by the man to prevent meeting of sperm and ovum...