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Peripatetic President. When Lasker retired and sold off Lord & Thomas to his employees, Foote led the reorganization of the company into today's Foote, Cone & Belding, Inc. He stayed on for eight years, then in 1951 shifted over to bigger McCann-Erickson, Inc. as a vice president. Even in a peripatetic business, Foote moved around more than most. He left McCann not once but twice, the first time over "policy differences," the second because of what he describes as a crisis of conscience. A reformed chain smoker who worried increasingly about cancer, Foote finally decided not to work...

Author: /time Magazine | Title: Advertising: Reincarnation | 3/10/1967 | See Source »

...cone-shaped ship consists of two sections or modules. In the top section, Command Pilot Grissom, Senior Pilot White and Pilot Chaffee occupied three cockpit couches looking up at the ship's maze of controls-gauges, dials, switches, lights and toggles. The service module below is essentially an engine room, housing fuel, the crew's oxygen, the basic electrical system, and a large rocket with 22,500 Ibs. of thrust to be used for space maneuverings, braking the ship into lunar orbit and supplying the propulsion necessary to send it back to earth. The whole capsule...

Author: /time Magazine | Title: Space: To Strive, To Seek, To Find, And Not To Yield . . . | 2/3/1967 | See Source »

Loss of the Test. Attorney Frederick Cone, a partner of famed Tort Lawyer Melvin Belli, sought to prove that the kind of help rendered by Whittaker was standard. The defense involved the showing of models and color slides of gory operations, and the calling of big-name medical witnesses. A key issue was whether Dr. Stevenson had tried to get a licensed physician to assist him, at least in cases other than crash emergencies. Of the three cases before the jury, one was such an emergency. On this and one other count, the jury found both defendants not guilty...

Author: /time Magazine | Title: Doctors: Who May Assist a Surgeon? | 12/30/1966 | See Source »

Troubled by such problems, Cellist Janos Starker recently hit on a solution that is "so simple as to be almost silly." Working with a Chicago violinmaker and a specially designed drill, he bored small, cone-shaped holes in the undersides of the bridges of several string instruments; these holes, says Starker, act like tiny megaphones and "dramatically" amplify the quantity and quality of the tone. So far, he has applied his treatment to 50 string instruments, including the Stradivari played by Chicago Symphony Associate Concertmaster Victor Aitay, who says it has made a "tremendous difference." Starker has applied...

Author: /time Magazine | Title: Instruments: The Little Wooden Song Box | 12/30/1966 | See Source »

...titles, it will be some time before the three will be on their own in directing Cone & Co. It is not surprising that Cone has lined them up while he and the other senior citizens are still in charge, for he has always been highly sensitive to the critical role of talent in advertising. Unlike most businesses, he says, "our inventory goes down the elevator every night...

Author: /time Magazine | Title: Advertising: Up the Elevator | 12/9/1966 | See Source »

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