Word: confusionism
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“In order to even have a campaign, you have to figure out who’s making the decisions, and what demands you can reasonably put on what people. You can’t run a campaign if you don’t know who youâ?...
Walsh agrees, specifically alluding to a bit of confusion for some organizations.
Food marketers are increasingly sidestepping TV. At Nabiscoworld.com for instance, children are enticed to play an Oreo dunking game, join a Chips Ahoy party and race around in a Triscuit 4x4. Harmless fun? It would be if children under age 8 could distinguish between advertising and entertainment. But psychologists say...
5: Are we really that confused about diet? We don?t seem to agree on our own level of confusion! We heard from a bunch of ?diet warriors? advocating somewhat different approaches to healthy eating and weight loss. And yet, while some stress the confusion and need for more research...
What will it take to build on these ideas such as these, to extend brilliant local and pilot programs to more people? Alice Waters? one-word answer to this question struck me as the most honest: Money. And that?s where the grassroots pressure comes in. The food industry will...