Word: connecticut
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Dates: during 1950-1959
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...Connecticut's freshman Senator Bill Benton, who earned a precocious fortune as an adman, has two deep feelings about the U.S.: 1) as a package to sell, it is an adman's dream, and 2) the U.S. is advertising itself much too dreamily. Last week, before a Senate foreign relations subcommittee, Bill Benton got another chance to make his pitch. Up for discussion was his resolution calling for an overhaul of U.S. propaganda and an expansion of the Voice of America to reach "virtually every radio set in the world...
...Utah, Utah," cawed a Brooklyn voice. "What part of Connecticut is Utah?" "Who won the war, who won the war," chanted a troop from Massachusetts, and Georgians replied: "The South did-and do you all want to fight it over?" "Ah, go wire ya mudder...
...Connecticut's colonial past, Mrs. Rollo and her lawyers extracted a Dickensian statute known as the Body Execution Law. Under that law, she had Mrs. Fox locked up in New Haven County jail to serve one day for every unpaid dollar of the judgment; she had to pay $10 a week to the county for the prisoner's room & board. Mrs. Rollo was losing money on it, but that didn't stop her. She wasn't moved by the sight of Mrs. Fox's husband trying to take care of the Foxes' three young...
After Mrs. Fox had been in jail for 47 days of what might have become a 1,200-day term, she took advantage of an old Connecticut law herself. She took the Poor Debtor's Oath, under which a person swearing to less than $17 in assets may escape jail for unpaid judgments. This week Alice Fox returned to her family and her old neighborhood. What did she think of Neighbor Rollo now? "I will not mention her name...
Sharps & Flats. Like the Encyclopædia Britanica, Muzak is another of the profitable enterprises of shrewd ex-Manhattan Ad Man William B. (Benton & Bowles) Benton, 50, now Democratic Senator from Connecticut. He bought the seven-year-old Muzak company in 1941, after a succession of owners had lost millions trying to make a go of it. To run Muzak, Benton hired handsome, go-getting Harry E. Houghton, another ex-adman, and he turned the trick by convincing industrialists that music improves workers' morale and efficiency. Houghton quadrupled the number of Muzak's customers, brought it from...