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Word: conscious (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

Sales figures suggest that buyers are becoming more discriminating and value conscious. When General Motors in mid-March ran special sales contests, during which dealers pare prices, sales increased dramatically. While total new-car sales were down for the first six months of the 1978 model-year, sales of compact and subcompact cars increased by 13%. The star performer at General Motors last month was the boxy Chevette; its sales were up 84%, compared with a year ago. At Ford, Mustang sales rose 14%, while the new Fairmont is a stellar seller. Ford's lacocca puts himself...

Author: /time Magazine | Title: Business: Recovering from Frostbite | 4/17/1978 | See Source »

...everyone and opens up to no one--not even himself. The play is an excellent piece of entertainment wrapped in an extraordinary production, and if Slade doesn't dig deep enough--opting to warm the heart rather than chill the soul--the play suggests that a more self-conscious and hence more penetrating approach to humor, wherein characters ponder the neurotic implications of their own one-liners, has merged into popular comic culture...

Author: By David B. Edelstein, | Title: If You Have a Lemmon, Make Tribute | 4/17/1978 | See Source »

Referring to past soccer teams in New England, Coach Noel Cantwell said at last Sunday's opening game against the Tampa Bay Rowdies, "We're not a loose organization; we have strong financial support, and we have true professionals for players. They're conscious of the crowd and are out to please them." The Lipton Tea Company owns the franchise...

Author: By Rose C. Palermo, | Title: Soccer Boils Over With New England Tea Men | 4/14/1978 | See Source »

...Banks are now more conscious of the costs of NOW accounts' interest," he added...

Author: NO WRITER ATTRIBUTED | Title: Coolidge Bank Officials Reduce NOW Account Interest Rates | 4/4/1978 | See Source »

This gets annoying if you are in the least bit conscious of plausibility or consistency with previous action. Why, after practicing Laraine Newman's song "ABC" do the "Chesterfields" sing "Why Do Fools Fall In Love" at the rock and roll show? For that matter, how did the "Chesterfields" get signed up to do the show? There is some intimation that Freed means to do this for them; it is clear he likes them, but the scene in which they are told they will perform is missing...

Author: By Joseph B. White, | Title: The Way We Weren't | 4/3/1978 | See Source »

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