Word: conscious
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Dates: during 1980-1989
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When Reagan first came to the White House in 1981, he found that Jimmy Carter had left the cupboard quite bare, and that one of his first acts would have to be to increase the national debt past $1 trillion. What an outrage, especially to a cost-conscious conservative! A trillion dollars--why, if you piled up that many $1,000 bills, Reagan told Congress, you would have a pile 67 miles high! "A monument to the policies of the past," said the new President, "which as of today are reversed." But since Reagan was also determined to increase military...
...move also bolsters Pepsi's position in the fast-growing market for citrus drinks. Pepsi scored an instant hit last year, when it introduced Slice, a lemon-lime soda containing 10% real fruit juice. Designed to appeal to health-conscious sippers, Slice had 1985 sales of about $400 million. Pepsi unveiled a new mandarin-orange version of Slice last week, but Coke countered with an announcement of its own. In February, Coke's Minute Maid division will market lemon-lime and orange soft drinks containing fruit juice and try to take a slice out of Slice's sales...
Schiller, however, did not. Flamboyant, often volatile, he battled constantly with cost-conscious associates over his grandiose plans. In August 1984, after seven weeks of shooting in Vienna, Schiller was dismissed, with NBC claiming that the production was already three days behind schedule and $800,000 over budget...
...really a conscious thing," Phillips said after the Duke contest, "but a couple of times if you get the opportunity...
...covers--and the concern for security is a legitimate one. What is morally abhorrent is that the covers went up at all--on the coldest night of the year, with no warning to the men who used those worm places, or to Leverett students. It took more conscious effort and cost to cover those grates than to simply leave them open. It is evidence of a desire for simple solutions; to connect those men to a rash of thefts in Leverett simply perpetuates a myth about the homeless. If there were complaints, there should have been discussion. But none...