Word: consumerized
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Dates: during 1980-1989
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Last year accidents involving toys killed more than 30 children and injured 131,000 more, an increase of 16% from 1986. With the gift-buying season in full swing, concerned consumer advocates, who say this is the worst year for dangerous toys they can remember, have published lists of potentially...
The top offenders include toys that break into sharp pieces or contain parts that toddlers can easily choke on. Among them, according to various consumer groups: a Burger King Cheeseburger set made by Multi Toys (the plastic French fries look real and could be swallowed); Spinning Top from Ohio Art...
Consumer Marketing Director: Katherine M. Bonniwell
Ma Bell's pain could become the consumer's gain, since the improvements may allow the company to keep lowering its toll charges. AT&T still commands 70% of the $50 billion long-distance market, but has grown increasingly price conscious in its rivalry with MCI and Sprint. Even so...
The 40-year-old Harvard-educated technocrat, who was responsible for implementing the unpopular austerity measures undertaken by the Madrid government during the last six years, has effectively argued that the country needs a smaller, less cumbersome bureaucracy, along with freer trade and increasing incentives for private industry. He has...