Word: consumerized
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Economists are quick to point out that a weak dollar doesn't necessarily mean a strong yen. The exchange rate of the yen to other currencies - such as the euro - still shows depreciation. But the dollar-yen pair heavily weights consumer sentiment and the stock market, says Takahide Kiuchi, chief...
It wasn't always so, but as grubby "reporters" evolved into white-collar, credentialed "journalists," it has become a tradition-a pointless one. If a tech writer told you he had no preference between Macs and PCs and chose not to use a computer in the interest of impartiality, you...
Michal Ann Strahilevitz, a professor of marketing at Golden Gate University in San Francisco who researches consumer interest in green, thinks Clorox's pursuing its core customer base--rather than trying to convert loyalists of other natural brands--is the smarter strategy. "Consumers come in different shades of green," she...
The ideas we explore are wide-ranging but affect all of us. John Cloud explains how the idea of authenticity--we know it when we see it (or at least we think we do)--is shaping not only our consumer culture but also the presidential campaign. Amanda Ripley explores how...
That success isn't a given. The Australian Competition and Consumer Commission will decide by early April whether to block the deal on the grounds that it would substantially reduce competition in the Australian media market. Among the issues is whether the young Murdoch is acting alone through his private...