Word: consumerized
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Isn't Louisiana susceptible enough to natural disasters? Now, 18 months after Katrina, it turns out that some of the state's coastal cypress forests, which help protect against storm surges by absorbing excess wind and water, are being clear-cut to make mulch, the soil stabilizer found in many...
Success is hard to give up. Overcoming training and experience to try something new takes courage. "I don't know if it's courage or stupidity or what," says Janet Reid, 52. The daughter of educators, Reid expected to be one, too, and followed her love of chemistry to a...
"I hope that something strikes large in the company," he says. Perhaps it will be Pressler. MobiTV outsourced the design of a demo it needed for a consumer-electronics show, and over two months the Manhattan-based firm that got the job produced many designs. But one that Pressler did...
Take, for example, a consumer who is already committed to global redistributive justice: he will undoubtedly buy fair trade products—in addition to voting for leftist candidates and donating to Oxfam. Such purchases are a natural extension of his beliefs. Purveyors of eco-products do not need to...
Next, consider a well-meaning yet largely apathetic, consumer who miraculously discovers his deep feelings for the poor after reading the “fair trade” pamphlet at his local supermarket. He is somewhat uncertain about how a fixed price benefits Guatemalan farmers, but congratulates himself anyway on...