Word: consumerized
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Have you ever taken a minute to think about all the ways that a Harvard education seems more and more like some consumer product? We get to shop for our classes and activities. We have our own dedicated “Fun Czar” to keep the customers happy...
The miseducation we all too often accept is not neutral but passive. The administration essentially says that you can take classes here about pressing social dilemmas if you want to, but that’s your own choice—as if we could actually choose to disconnect ourselves from...
—Constrained Consumer
Sharp's momentum has been a drag for struggling Sony, which recently brought in a non-Japanese CEO, Howard Stringer, to orchestrate a turnaround. Sony also demonstrates Machida's theory: the company has lost its primacy in TVs, and it shows. In July, Sony reported a quarterly loss of $330...
One way Fiske and his team are pumping sales is by creating brands with buzz that customers have to trek to Bath & Body Works to find. In addition to making antiaging cleanser and lip plumper with Wexler, Fiske has paired up with L'Occitane to sell the new Le Couvent...