Word: consumerized
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When Pepsi and Apple announced their plan for the joint campaign last October, as the iTunes software first became available to Windows users, it seemed a particularly bold and risky venture: Pepsi is placing 100 million of the free songs under its bottle caps, and yet Apple had only sold...
to be a disaster for consumers, and for low-fare air travel all over Europe." Few agreed - no-frills airlines Air Polonia and France's Axis Airways even inked deals to begin using the Belgian hub - but no one thinks the war is over. "All Ryanair's deals with government...
Kerry aced the test and pulled ahead, thanks also in part to some last-minute sweetening of his record by the Kennedy shop. Kennedy's staff worked closely with Kerry to write a bill extending children's health coverage, paid for by a cigarette tax. That not only gave Kerry...
The boundaries we have drawn around ourselves for decades are unwinding. When so many consumer products--cameras, books, music, phones--are simply delivery mechanisms for digital code, 0s and 1s, even the companies that manufacture them get confused. So Sony, maker of digital hardware and digital entertainment, finds itself peddling...
Every kid dreams of being a rock star - or at least a winner on Pop Idol - but few parents want to endure the cacophony from their very own Sheryl Crow-in-training. The new HandBand ($90) from KGI Consumer Products offers a cheap alternative. Using nothing more than a high...