Word: containers
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Dates: during 1960-1969
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...would like the SA to continue to limit its activities to "safe" and certainly non-political endeavors-such as Christmas gala affairs, blood drives, and United Fund drives. What they are finding to their great dismay and discomfort, is that these types of activities are no longer adequate to contain the energies and intellects of a growing liberal contingent. Thus, we have Hokanson frantically calling the press in order to nullify the Constitutional rights of nearly 500 students to freely and publicly express themselves on an abominable war in Vietnam. One cannot help but think that lurking beneath his impolitic...
...billion-a-vear diet market hustled to cut their ties with cyclamates, to find an acceptable substitute, and to redirect marketing efforts to preserve demand for their heavily promoted brands. From now on, many of the diet drinks will be sweetened by a sugar-saccharin compound that may contain 30 calories in eight ounces, compared with only one or two calories in a cyclamate drink and 105 in a cola sweetened with straight sugar. The revised drinks will, of course, be labeled "new," and printing on the package will note prominently that they contain no cyclamates...
Terribly Intuitive. Coca-Cola officials, caught unprepared by the ban, worked round the clock, preparing advertising copy and arranging to start production of a saccharin-sweetened syrup for Fresca, which will contain only two calories in eight ounces. "This was a jumping joint," says Charles W. Adams, senior vice president. "We got a lot of printers up in the middle of the night." PepsiCo, which began marketing a new Diet Pepsi the day the ban was announced, attributed its switch to a burst of altruism. Big ads in newspapers noted solemnly: the "Pepsi-Cola Company cannot in good conscience offer...
Unfortunately, most proclamations are signed, passed on to the media, and then promptly put into what is generally known as the circular file. This is unfortunate, for proclamations contain some of the noblest prose and most heroic sentiments known to present-day man. An example is this proclamation issued last week in Cambridge of which, alas most Cambridgians have been thus far unaware...
...certainly now know what many have suspected before, that Professors Thomson, Schwartz, Cohen, Hofheinz, Vogel, Woodside, and Fairbank subscribe to the "blunder theory" of American imperialism [letter of October 24, 1969]. What else does their letter contain? Nothing but unpleasant patronizing bluster and academic one-upmanship. For example...