Word: content
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...York Times partially lifted the veil on its plan to charge for access to its website. Speculation has been rife in media circles on how the nation's most influential and successful paper would go about touching what some consider to be the third rail of Web content. The Times' answer? Very gingerly. In effect, the paper seems to be asking its readers, Don't you really actually want...
...part. As the news business continues to struggle across the country - the owners of the Denver Post have just become the 13th newspaper company in as many months to announce their filing for bankruptcy protection - many newspapers are trying to figure out ways of cauterizing the losses. Charging for content is a favorite; Rupert Murdoch has announced he will do the same for all his newspaper companies in the near future...
...Times has tried the charging-for-content trick twice before. In the early days of the Internet, it charged for access from overseas readers, and from 2005 to 2007, it tried TimesSelect, in which readers had to pay for access to its signature columns and opinion pieces. That experiment was abandoned, perhaps partly because the writers chafed at the limits this put on their reach, but also because it limited the advertising play. TimesSelect attracted 210,000 people, according to the newspaper, at about $50 a throw. As the recession set in and the Times' balance sheet began to look...
...salt intake. "This really has to go beyond just individual efforts in counseling patients and people in communities to lower salt in their diet," she says. "This type of effort really requires some sort of regulation and engagement in collaboration with the food industry to target slightly lower salt content in foods...
Already, a New York City-led effort, the National Salt Reduction Initiative (NSRI), is promoting a voluntary reduction in sodium content by restaurants and packaged-food companies of 20% over five years. State and local health departments, as well as consumer- and professional-health organizations, have endorsed the effort...