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...doubt any of you will. Before old media can charge for our content, we have to figure out how to deliver it in a way the reader thinks is worth paying for. That was easier before the Internet, since reading on paper is a terrific experience. But over the past decade, as more content has shifted online, we've done a great job training the reader to believe that words on the Internet should be free. And reading on the Web - deep reading, that is - is a lousy experience, full of disruptions (e?mails, IMs, links that take...

Author: /time Magazine | Title: The Race for a Better Read | 2/5/2009 | See Source »

...save the old-media business from the new-media reality. I have some good news to report. It's true that as long as we in the media ask you to read our stuff on your computer screens, you won't pay for it. But if we deliver that content for a small fee on devices that can surpass the pleasures of reading on paper, you will. So the really pressing question is, Can the technology for such e?reading devices be developed and made more widely available in time to save my profession? The answers are more surprising...

Author: /time Magazine | Title: The Race for a Better Read | 2/5/2009 | See Source »

...There is, however, a striking and somewhat odd fact about this crisis. Newspapers have more readers than ever. Their content, as well as that of newsmagazines and other producers of traditional journalism, is more popular than ever - even (in fact, especially) among young people...

Author: /time Magazine | Title: How to Save Your Newspaper | 2/5/2009 | See Source »

...Recent figures from media companies show that their online businesses are performing poorly as the recession worsens. The job of making money from premium content becomes even more difficult. There may be a simple reason for this. Almost everything on the intenet is free, even The New York Times . People get used to that. If those consumers coming online to see free content aren't substantially more appealing to advertisers than people who read magazines or watch TV, the entire system that has been created to make money on the next generation of content delivery won't work...

Author: /time Magazine | Title: False Hopes for Internet Profits | 2/4/2009 | See Source »

Aside from its content, debate over the display’s creator also contributes to its inappropriateness. Publicized as the collaborative effort of artists from each EU nation. Czech artist David Cerný recently admitted that he falsified the names of other artists, and that two Czech colleagues were his only assistance. “Entropa” is thus a symbol of deception and a rejection of international collaboration...

Author: By Olivia M. Goldhill | Title: The Art of Tact | 2/3/2009 | See Source »

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