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...already a winner, since you're a buyer in a market where supply greatly outstrips demand. Seriously, if Microsoft's $44.6 billion bid for Yahoo! means one thing, it's that advertising--not subscriptions or surveys or micropayments--is the engine that Internet content will run on. This is a victory party for online advertising's long boom. According to a Yankee Group report, online advertising rang up $16.9 billion in revenue in 2006 and could grow 24% a year or more. It's still a pretty meager slice of total ad spending--only 7.5% last year, according...

Author: /time Magazine | Title: A Microsoft-Yahoo! Deal User's Guide | 2/7/2008 | See Source »

...have the power. If advertising is the engine that Internet content runs on, your attention is what fuels that engine. As big as this deal is, it's really just you that everybody's fighting over...

Author: /time Magazine | Title: A Microsoft-Yahoo! Deal User's Guide | 2/7/2008 | See Source »

...Instruction looking for classes whose descriptions were sympathetic to their own interests, perhaps checking afterwards the reviews of prior enrollees. Poor rubes! In this streamlined age, the process is inverted: first, come to the table with a number in mind; afterwards, you can bother with the actual topic and content of the course. The cluttered old catalog, with its idiosyncratic and long-winded descriptive paragraphs following the course titles, has been rendered obsolete by crisp tables of course titles each followed by a chain of 10 numbers. Nowadays, that’s all you need.Students have no doubt been looking...

Author: By Garrett G.D. Nelson | Title: An Academic Color-by-Numbers | 2/7/2008 | See Source »

...hot” undergraduate women seemed offensive to many. Residential houses should not be places where undergraduates feel objectified. The magazine’s website—although still under construction—does not try to obscure the pornographic nature of the magazine’s aims. Content was described as a mixture of “entertaining, interesting and practical articles” and “sexy photo shoots and interviews with hot college girls...

Author: By The Crimson Staff | Title: Not a Girl’s Best Friend | 2/7/2008 | See Source »

Such an exam would be a content-based, minimum competency test, ensuring that students learn basic skills before exiting each grade. Such an exam adds the benefits of closer student-teacher relationships due to team preparation, and helps to pinpoint the areas in which a student or teacher is underperforming in comparison to their peers across the country...

Author: By Raúl A. Carrillo | Title: The Dems Can Save NCLB | 2/6/2008 | See Source »

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