Word: contents
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Dates: during 1960-1969
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Remarks like this are always startling when you're used to hearing delicate technical circumlocutions from poets, discussions of style at the expense of content. We have very thoroughly withdrawn from the theory of messages, Berryman no less than most; but the man is fully as anxious to see people grasp what the poem is about as he is to alarm and confuse them with unusual language. He began writing, he says, "as a burning trivial disciple of the great Irish poet William Butler Yeats," but Yeats "could not teach me to sound like myself (whatever that was) or tell...
Specialist Fourth Class Gerald L. Schmidt sounded like an average G.I. when he bellyached about the Fort Riley chow and groused about overcrowded quarters. Unlike most of his buddies, though, Schmidt was not content to restrict his complaint to barracks bull sessions; he put his beefs in writing and sent them to Senator Gaylord Nelson of his home state of Wisconsin. The Senator forwarded the complaint to Fort Riley's commanding general. A veteran of four years of Army service during World War II, Nelson might have been expected to choose a more promising way of serving a constituent...
...cigarette salesmen have just about been reduced to saying that a smoke is only a smoke. Among the many guidelines and prohibitions set by both the FTC and the code, as administered by former New Jersey Governor Robert Meyner, was one against advertising claims of low nicotine and tar content...
...also "desired by the consuming public" as long as it came without collateral health claims. Behind the FTC switch was the suspicion that some companies had used the ban on any sort of nicotine-tar advertising as protection against adverse publicity while actually stepping up nicotine and tar content in their products. That content presumably enhances flavor-and "flavor" is the big word in cigarette advertising nowadays...
...while the company's overall sales have gone from 1963's record $521 million to last year's $479 million. In both its Kent and Newport brands, Lorillard is pretty certain that it can outdo the field in low nicotine and tar content...