Word: cookbooks
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...combined charms and abilities, the center grew from a shoestring institution with a handful of members and an annual budget of around $2,000 to something of a mini empire. At the height of its popularity and influence in the '70s, Zen Center's assets included a best-selling cookbook, a hugely popular vegetarian restaurant, and Tassajara, the first American Buddhist monastery, located amid rugged, gorgeous forestland 240 km south of San Francisco...
...word crock-pot may conjure bad memories of mystery stews, but slow cookers are back. Embraced by busy people and sophisticated chefs, slow cooking has grown about 6% in each of the past five years. The Fix-It and Forget It Cookbook, a tome of slow-cooker recipes, has been on best-seller lists for six months. And sales of conical, clay Moroccan pots called tagines, left, are up. Behind the Crock-Pot's popularity: groovy new models (Michael Graves designed one for Black & Decker) and the fact that slow cooking requires less fat. "I can put the ingredients...
...Families are spending more time at home and more time doing things together post-Sept. 11," says Julie Edelman, author of the kids' cookbook Once upon a Recipe (Once upon a Recipe Press). "My mom preferred me not to be in the kitchen, since mealtime was her time. Now, though, mealtime is 'our' time, and that has created a whole new world of cooking with kids...
Kids' interest in cooking has not gone unnoticed by other businesses. Publishers are among the most eager to cash in, and cookbooks for kids have come a long way since the Betty Betz Teenage Cookbook told nervous teens how to make a sandwich in 1953. "Cooking is the newest and coolest hobby for tweens [ages 8 to 12]," says Debra Dorfman, president and publisher of Grosset & Dunlop, a division of Penguin Putnam, which in May is launching a series called Dish. Each book will include a story about friendship and a recipe card. Another book, PB&J USA (Small Potatoes...
Lagasse, who also plans to bring out a line of cookware for kids this summer, will publish Emeril Kids' Cookbook: There's a Chef in My Soup! (HarperCollins) later this month. "The inspiration for the cookbook and cookware came from kids," says Lagasse. "We had heard from them about the show, and we also talked to them directly. When we saw how interested kids were, we said, 'This is for real.'" His cookware line will include a pot and utensils scaled down to kids' size, an apron ("You can't put an adult apron on little kids," he explains...