Word: cooler
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Dates: during 2000-2009
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...Reducing the size of products as a way of increasing prices is not new. Frito-Lay cut the amount of chips in their bags and Poland Springs reduced its water cooler jugs from 6 to 5 gallons years ago, all while keeping prices the same. Still, says Chris Waldrop, director of the Food Policy Institute at the Consumer Federal of America, "What's going on now is definitely reflective of rising food costs and rising fuel costs." Waldrop says he doesn't blame manufacturers for taking the step to protect their bottom lines, but says the food companies should...
...America has become a chronic disease. It seems to have gotten worse over the past few years, with thermostats routinely set at 68deg.F, and sometimes even 65 deg., in the (far too many) hotel rooms I've suffered on the campaign trail. "Americans seem to keep their houses cooler in summer than they do in the winter," muses Edward Parson, an environmental expert at the University of Michigan Law School. But it's hard to know for sure, since there are no comprehensive studies that measure air-conditioning trend lines...
...shrunk by more than 20 percent since 1979. Over the past century, global temperatures have risen between 1.08 degress fahrenheit and 1.62 degress fahrenheit—a steep increase considering that during the last ice age the globe was only 9 degress fahrenheit to 15 degress fahrenheit cooler than today. Global warming has already caused sea levels to rise between four and eight inches, and experts predict that if the Greenland ice sheet melted, it would submerge significant parts of many coastal cities around the world , including nearby Boston...
...water—it doesn’t have the calories. Look for an energy drink with taurine in it to help you deal with all the stress. Guaranine also helps, since it’s basically the same as caffeine (only from Brazil, so it’s cooler) and studies on rats have shown that it increases memory retention. And even if the rats fail to live up to their promise, it’ll serve as a stimulant—and you’re going to need all the stimulation you can get before that final...
...What about Facebook? According to a study conducted at Penn State, people with higher friend counts seem cooler, more attractive, and more confident. Given the bizarrely circular nature of celebrity, in which you can become known simply by being known, Facebook seems like an ideal tool. In a culture where “friend” has become a verb, the acquisition of another recognizable acquaintance translates to enhanced social capital. Or does it? The Penn State study found that, once someone had more than 800 friends, people started deeming him insecure. It’s unclear how 800 became...