Word: coolest
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...worst aspects of the military hierarchy--just too regimented for my type of life." In the late 1960s and early '70s, he managed to see a lot of exotic animals, when, at least in Berkeley, "every rock star who was making god-knows-how-much money thought the coolest thing to do was go out and buy his kid a Siberian tiger." But the laws changed, and Berger realized he had to bring himself to the wilderness instead of the wilderness coming...
...Avon with phenom Kasey Kahne. Women make up 40% of NASCAR's 75 million viewers, but they aren't the prime target. The new marketers are going after the increasing number of urban and urbane male fans who gel and spritz--and might be swayed by racing's coolest stars. Kahne, a West Coaster with model looks, and rising star Vickers, a self-styled metrosexual, embody an emerging racing demographic. They're "fun, accessible, youthful," says a Garnier rep, perfect for the 18-to-34-year-olds who account for almost a third of NASCAR's audience. "It used...
Perhaps the coolest wireless device, however, is a snowboarding jacket from Burton, which teamed up with Motorola for the design. Like a previous BURTON JACKET, it connects to an iPod to jam music on the slopes. But this beauty can also route phone calls to the headphones hidden in the hood...
...COOLEST TECHNOLOGIES The diesel-fueled hybrid Opel Astra, which gets 60 m.p.g; Ford's Mercury Meta One, a prototype of a hybrid-powered SUV; and BMW's H2R racer, fueled by liquid hydrogen. GM also will reveal the hybrid system it plans for full-size pickups and SUVs...
...Most Amazing Inventions of 2004 The fascinating success of Burt Rutan's SpaceShipOne ["Coolest Inventions 2004," Dec. 6] opens a brilliantly lit pathway out of the gloom and disappointment in which man has been stranded since the Challenger and Columbia space-shuttle disasters. SpaceShipOne avoids using brutal force to leave Earth and re-enter the atmosphere, thereby minimizing risks to itself and its crew. SpaceShipOne works its way into space and is the most human-friendly space vehicle man has yet devised. Ashoka Weerakkody Colombo, Sri Lanka...