Word: coolingly
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...Giesler theorizes that the itch sensation creates an excited state in the STT neurons that scratching inhibits - as if our fingernails were sending a message to spinal-cord neurons to cool off. Scientists are still a long way from understanding the itch-scratch phenomenon, and while Giesler's study gives them a good place to start, neuroscientists caution that in humans, the mysteries of itching and scratching may go beyond the physiological: emotional and psychological factors are also often at play, especially in cases of unexplained, unremitting itching or itching of phantom limbs...
...collections from Adidas and Puma are offering athletes and their more leisurely counterparts something fashionable to cool down in. Adidas' Slvr uses eco-chic materials like soybean fabric and sustainably grown organic cotton for minimalist, modern basics like the Zero Waste tee?made from a single piece of fabric in only three simple steps. In the fall, Puma will add clothing to its successful footwear collaboration with designer Alexander McQueen. Each season, McQueen will interpret a different expression of power. First up: boxing...
...idling for hours, waiting hopelessly for lift off. Here's one reason to steel your patience: Robert McDonald, a Scottish traveler who was stuck aboard a Delta flight for more than two-and-half hours at New York City's JFK airport on March 31, had apparently lost his cool. In an attempt to deplane, McDonald allegedly yanked open the aircraft's emergency exit door while the plane was on the tarmac. The crew says it stopped him from opening the door fully and deploying the emergency chute, but, in the end, McDonald got his wish...
...cool. 93% of applicants now hate...
ROLE MODEL: The Pope. He drives his own glass-encased vehicle, sick real estate, is constantly on the road, and has 1.131 billion followers…what more could you ask for? Bonuses include a cool hat and infallibility. Warning: you may lose some Catholic friends over this...