Word: cools
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Dates: during 1990-1999
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...cool and calm Vena took the . He hit two 17-yard passes and ran for 25 more putting together a 63-yard drive. As time expired, Erich Kutschke's field goal sailed through the uprights...
...being advertised as much as its "conversation follows" tagline (that fascinating scene, incidentally, is nowhere to be found in the actual film). Artisan Entertainment, recognizing the success that the Blair Witch advertising brought them, developed a devilish little pattern in their marketing strategy. First, they design an ultra-cool web page. Then, they show their enigmatic preview to those same people who were sucked in by Blair Witch hype. Finally, they sit back and watch the web geeks do the work, generating more buzz and rumor than substance...
...skeptical, but this was some seriously addictive television. Finally a game show that didn't reward you with a new dinette set or a cheesy trip to Las Palmas. This was a diabolically simple challenge (and a fair one at that)--a tortuous series of questions that required a cool blend of skill, strategy and luck. And best of all, we could play along at home. The downside? ABC only scheduled it as a two week filler. They'll bring it back for November sweeps, of course, but the other networks will throw everything but the kitchen sink into...
...mish-mash of good, bad and often ugly. It's like any normal school--only with a lot more prepsters and Gucci-lovers. But a friend of mine--a "proven" trendsetter (remember Hypercolor? That was all her. Cavariccis? Yup, those too.)--last week discovered the ultimate in cool. It has all the potential of a "crossover"--an unlikely bridge over the oh-so-wide gap between the flannel wearers and the Polo-loyal, between DHAs and Banana Republic. The trendiness began when she saw a member of the Harvard Snowboarding Club sauntering down Mt. Auburn Street with a bright yellow...
...like them. I thought they were cool...