Word: coops
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Dates: during 1990-1999
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...Angeles Lakers made in signing Shaquille O'Neal. Since O'Neal is a spokesman for Pepsi in his spare time, Coca-Cola has decided to end its five-year sponsorship of the Lakers, since in the Atlanta firm's view, O'Neal represents the fox in the Coke chicken coop. "There was nothing to prevent Shaq from pulling out a Pepsi in the locker room during an on-camera interview," said a Coca-Cola spokesman. In fact, that's almost what O'Neal did at the press conference announcing his $123 million contract with the Lakers. With a Reebok banner...
Stories about the rescinding of the mandatory athletics policy and Coop refunds (12 percent) replaced stories about war bond drives and the military sign-up sessions. The only morning reveille in the news was Harvard's prank on the Princeton Tigers on the morning of the football game between the two schools, which the Crimson...
...time I got to Cambridge, this group was outnumbered by the sons of the prosperous middle class, who worked hard at their classes, engaged strenuously in extracurricular activities and sports, enjoyed an active social life and bought their clothes at the Coop...
Murphy says he believes the Coop must now attempt to change the focus of its sales as it successfully did in 1971. Murphy says that the Coop must "get back to its roots" as a campus store, rather than attempting to be a department store for the general public...
Murphy says he is confident that the Coop's new strategy will lead to renewed profit, allowing the store to again offer rebates to its members...