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Besides being the largest single owner of Du Pont and one of the richest men in America, Copeland is also a chemist and a financial expert who believes in Andrew Carnegie's dictum: "Put all your eggs in one basket, and watch them." Fiercely loyal to the closely woven clan and its company, Copeland believes, in the best big-business tradition, that Du Pont has a duty to do a great deal more than make money for its 240,000 stockholders. As he sees it, the firm that his family founded needs to set the pace for others...

Author: /time Magazine | Title: Corporations: The Master Technicians | 11/27/1964 | See Source »

...virus but inhibits its multiplication by preventing it from entering the cells of the body. Since scientists until recently considered an anti-virus drug a medical impossibility, the new Du Pont drug has revolutionary possibilities and may lead Du Pont into an area it has never before tried. Copeland, for one, has special reason to be pleased: 20 years ago he proposed in writing that Du Pont turn its enormous research potential to the drug business. "The pharmaceutical companies have been queuing up at our door seeking rights to manufacture or sell Symmetrel," says he, "but we're going...

Author: /time Magazine | Title: Corporations: The Master Technicians | 11/27/1964 | See Source »

Shoes for Orphans. Copeland has even higher hopes for Corfam. The product of 30 years of research and $30 million, it is different from any previous synthetic-the first leather substitute that is truly waterproof, shape-retaining, scuff-resistant, porous and long-lasting. Since leather is a remarkably complex material much like human skin, creating the substitute has taken longer and cost more than Du Pont expected when it set out on its search. Corfam is a complicated combination of several synthetics with seemingly opposite properties: tight on the outside, loose on the inside and porous throughout...

Author: /time Magazine | Title: Corporations: The Master Technicians | 11/27/1964 | See Source »

...them from falling into the hands of industrial spies. Then, to catch and correct such bugs as cracking and stiffness, the firm gave away thousands of shoes to people who would give them a hard-wearing test, notably orphans in institutions, mailmen and its own salesmen and executives-including Copeland, who still wears Corfam shoes...

Author: /time Magazine | Title: Corporations: The Master Technicians | 11/27/1964 | See Source »

...Skin a Rabbit. Almost alone among the chiefs of billion-dollar corporations, most of whom come from middle-class backgrounds, the man who has inherited this tradition was born to great wealth. Mother Copeland was a millionairess, father was a high officer of Du Pont for 40 years, and Lammot Copeland's playmates were mostly his moneyed cousins. From the start, he showed a flair for discovering short cuts. At ten, he entered a family contest in biology in which the little Du Ponts competed to be the first to find and assemble from the Delaware countryside the bones...

Author: /time Magazine | Title: Corporations: The Master Technicians | 11/27/1964 | See Source »

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